Celebrating 10 years: Web Survey Methology book

Web Survey Bibliography

Title The Survey “Burden Factor”—How Important is Respondent’s Perception of Survey Length?
Year 2009
Access date 11.06.2009
Abstract

The perceived length of a survey can often times lead to high drop-off rates and respondent fatigue, ultimately leading to low retention rates. In this session, we will explore various survey design elements that can influence a respondent’s perceived length of a survey (vs. the actual length) and what impact that has on the respondents experience and the research results.

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Year of publication2009
Bibliographic typeConferences, workshops, tutorials, presentations
Full text availabilityAvailable on request
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Web survey bibliography (4086)

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